Go-Ahead has been recognised as the ‘most admired’ transport operator in the UK according to a report on corporate reputation. Britain’s Most Admired Companies (BMAC) asks board-level representatives, financial analysts and city commentators to rate companies in their sector on a sliding scale of 0 (poor) to 10 (excellent).
Go-Ahead received the highest mark in seven of the 13 categories, including ‘commitment to diversity, equity and inclusion,’ ‘capacity to innovate,’ and ‘ability to attract, develop and retain top talent.’ It was the only transport company of 11 surveyed to receive a minimum seven out of 10 score in every single category.
Go-Ahead Chief Executive Christian Schreyer said: “We’re pleased to have this recognition from our peers, showing our underlying strengths and values. It demonstrates our leadership in innovation and in attracting and developing talent. We believe our workforce should reflect the communities we serve. We’re especially pleased for our high score for ‘diversity, equity and inclusion’ as it reflects our continuing efforts to change the face of the transport industry and develop talent from all walks of life.”
Go-Ahead’s diversity, inclusion and equity initiatives include an award-winning apprenticeship scheme, with more than 1,000 new recruits hired in 2021, a ‘Women in Bus’ network with a goal to have 20% female representation in bus by 2025, and trained mental health first aiders in all UK and Irish operating companies.