GERMANY
Turkish manufacturer Otokar has taken what it calls a ‘strategic step in line with its European growth targets’ by opening a branch of its Otokar Europe SAS subsidiary in Germany, expanding its presence in Europe to support its growth objectives.
“Our ultimate goal is to rank among Europe’s top 5 players,” the company says. The opening of its new German office follows the opening of Otokar Italia last year through the acquisition of the 101-year-old Mauri Bus System, and its already established subsidiaries in France and Romania. In the Benelux region, Otokar is represented by long-term partner AM Buses.
Kerem Erman, Head of Otokar Commercial Vehicles, said: “To support our efforts to drive our success in Europe, our primary market for commercial vehicles, we are taking strategic steps. Germany is a major European market, home to global brands, making entry quite challenging. The opening of our branch in Germany is part of our organisational structuring plans for key European markets, particularly with our new zero-emission product range.
“Our investments are ongoing to create the largest plant operating under a single roof in Europe. Today we have a broad range of buses from six metres to 21 metres and are offering made-to-order vehicles. Ultimately, we aim to rank among the top five bus manufacturers in Europe.”
