The Keighley Bus Company, part of Transdev, has made a £2m investment in new buses, offering free WiFi and USB power points.
The Optare Solos and Optare Versas are spearheading the launch of the new Keighley Bus Company in West Yorkshire.
The Mayor of Keighley, Cllr Shabir Ahmed, officially launched the new company and its new buses at the town’s bus station.
Transdev Blazefield CEO, Alex Hornby, said: “We’re really keen to stay true to our roots as the local bus company serving Keighley.
“Our new name of The Keighley Bus Company is all about that, and more – it’s about showing how proud we are to serve the thousands of local people who travel every day on our services across our town and beyond.
“It’s also not just about looking back – we’re looking forward too, with £2m worth of amazing new buses hitting the streets with free WiFi and USB power, easy access, bright and comfortable interiors and many more great new features.
“We want to make getting about simpler and easier for everyone, so we’ve introduced a few changes to bus times and a series of easy to remember Keighley local bus numbers, starting with a very special K.”