Cornish operator Williams Travel is celebrating its 30th anniversary this year and has started 2013 with a substantial donation of £2,000 to Cornwall Hospice Care.
The firms’ popular ‘Coach Seats for Causes’ campaign introduced in summer 2012, nominates one local charity per bi-annual holiday brochure. Williams Travel then work with the charity throughout the duration of the brochure and donates £1 for every coach seat booked. Williams promotes and raises awareness in a variety of other ways from selling badges to wearing fancy dress.
Paula Hoskin, Tours Manager for Williams Travel told CBW: “As a rural community, Cornish people are by nature loyal and generous and the response we have had from our clients is nothing but positive. We have always been keen to give something back to the wider community in Cornwall and as we were working closely with some of the charities in our area we were being made aware the economy was affecting their donations in a big way. We got our thinking caps on and ‘Coach Seats for Causes’ was the brainchild of Garry Williams our Operations Manager.”