First West of England celebrates Pride

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Alexander Dennis Enviro400 CBG-bodied Scania N280UD 39472 carries Pride branding. FIRST

A newly-liveried biogas-fuelled bus has become a permanent fixture in the First fleet and will see service on different routes in Bristol to celebrate and promote Bristol Pride

First West of England is celebrating Pride in style this year with the launch of a new Pride Bus, sporting a livery decorated with the ‘Progress’ pride flag, and the phrase ‘Love Wins.’

To celebrate the launch, First West of England will be running a weekly prize draw with the chance to win some great Pride-themed goody bags, including day m-ticket voucher cards, sunglasses, face paint and neck buffs. People can enter the prize draw by sharing a snap of the bus in a public post on Twitter, Facebook, or Instagram with the hashtag #BristolPrideBus, and tagging @FirstBSA for Twitter or @FirstWestofEngland for Facebook or Instagram.

First West of England has traditionally offered free travel in the Bristol Zone on Pride Day for those who purchase a Bristol Pride supporters’ wristband but the event has been postponed again this year due to Covid-19.
Doug Claringbold, Managing Director of First West of England, said: “Despite Pride Day and the Parade March being postponed again this year, we are committed to supporting the movement with this bus which we are very proud to introduce into our fleet and which will be seen all over Bristol.

“We will still be offering free travel to those with wristbands on Saturday 10 July, supporting those travelling to some of the events which are still going ahead throughout the day, or friends that may be getting together to celebrate within the permitted numbers. It is our privilege to support the LGBTQ+ community within our organisation and in the communities that we serve across the West of England.”


Daryn Carter MBE, founder and Programming & Sponsorship Director of Bristol Pride, added: “We are so excited to see a Pride bus joining the fleet and we can’t wait to see it on the streets of Bristol. Despite our disappointment at having to postpone this year’s Parade March and Pride Day event, we are delighted that First West of England continues to show its support with the commissioning of this superb vehicle which will launch during this year’s festival. We hope people will be able to catch it as they attend the events that are happening this month and we look forward to it being part of our parade later this year.” We couldn’t make Pride happen without the support that we receive from organisations in Bristol and further afield. This year is no different and despite another challenging year we are grateful for the continued support, especially from First and in honouring the free travel to those with a Pride supporter wristband on Saturday 10 July.”