Reading Buses is to introduce a new tap on, tap off (TOTO) payment from the start of November, which it says will benefit many existing customers and will also attract more people onto the bus.
Chief Executive Officer Robert Williams commented: “By using tap on, tap off customers will never pay more than the day ticket price and don’t need to worry about having the right fare or asking for the right ticket. It also means that if a customer ends up making more journeys than they planned they don’t have to buy more tickets as their fare will likely have been capped. The capping will also work across all operators in the ‘simplyReading’ area due to the Reading All-Bus ticket.”
The tap on, tap off system will initially only be available for adult tickets and will only cap to the day ticket price at the time of launch, but will not be available on school or special football services. It will also be available on Thames Valley Buses services that run into Reading, but will not be applicable on Newbury & District buses.
“We think this will be another step change in bus travel along with our app and the original contactless payments project. Customers won’t need to worry about their fare any more knowing they will be capped at the day rate within whichever zone they are travelling,” Robert added.
