Cornish operator Roselyn, which has been in business for over 90 years, including the last 60 in the ownsership of the same family, has recently introduced a refreshed brand identity. Managing Director Jonathan Ede explained: “As many of you may have noticed, our frontline fleet has been operating without a livery for some time. This is due to the fact that we wanted to modernise and refresh our look for 2024 whilst retaining the iconic green.
“We have been working with a local Cornish company Cornwall Signs who have helped us design the livery and who have also fitted it to our vehicles. We are very pleased with the outcome and the fresh new look, we have already had some very good feedback from customers – except from my mother who hates it! – and we are looking forward to fitting the new livery to the rest of the vehicles over the coming weeks.”