Snap coach services will not be restarting

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Snap Travel Technology announced last week that it will not be restarting its on-demand coach services.

Thomas Ableman, founder of Snap, explained: “I’m inordinately proud of everything we achieved at Snap. We created a transport platform that provided quality work for small, independent coach operators and the lowest cost intercity travel service for consumers. We delivered world-beating levels of customer satisfaction and, in the months before March 2020, sustainable trip economics. However, we have been out of the market for 18 months and demand remains suppressed. It is time to reach a decision about the future and, in the context of Flixbus’s move into the UK, we do not feel confident we can return to a position in which trips can generate profits for both Snap and our network of operators.”

“Having waiting 18 months for an opportunity to relaunch Snap, the founding team have now decided to move on.”

Thomas Ableman will be joining Transport for London as Innovation Director from 20 September.

Independent coach operators, such as Bakers Dolphin, operated Snap’s coach services. RICHARD SHARMAN