Stagecoach Oxfordshire launches new gold route

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To celebrate the launch, Stagecoach is offering passengers the chance to win £100 every week in a month-long ‘golden ticket’ competition
To celebrate the launch, Stagecoach is offering passengers the chance to win £100 every week in a month-long ‘golden ticket’ competition

Stagecoach in Oxfordshire has launched a fleet of Gold-branded buses, representing a £850k investment.

The new ADL Enviro200s will be used on the S4 bus route, which passes through Adderbury, Deddington and Kidlington as it travels between Oxford and Banbury, and include hand-stitched Italian leather high back seats, increased legroom and free WiFi.

The S4 is the fifth route in Oxfordshire to be upgraded with Stagecoach Gold specification. It joins other gold services in the region currently in operation from Chipping Norton, Bicester, Carterton, Witney and Swindon.

Martin Sutton, Managing Director of Stagecoach in Oxfordshire, said: “Our Gold buses have been designed with our customers’ needs in mind. We appreciate that on significant journeys, such as the Banbury to Oxford service, our customers value the use of free WiFi and welcome greater comfort and luxury.

“As part of our Gold service we ensure each one of our drivers is trained to provide a five star customer service experience. We also ensure each driver is a regular on the route. This provides customers with a consistent level of service with drivers who are extremely knowledgeable in the area.

“The launches of our other Gold routes in regions across Oxfordshire have encouraged more people to use our buses so we’re delighted to bring the offer to customers travelling between Banbury and Oxford.”