TfL backs Look Up campaign

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Transport for London (TfL) has announced its support for the Look Up campaign, which asks public transport users to ‘look up’ to see whether there is anyone else around who is in greater need of their seat.

Beginning from last week, TfL has added additional station and driver announcements, which ask passengers ‘please look up to see if anyone needs your seat more than you do.’

A further effort to promote the campaign is taking place on posters and through social media.

Corry Shaw, who is disabled and lives with chronic pain, started the campaign back in June and reached out to TfL for support. Although she uses one of TfL’s ‘Please Offer Me a Seat’ badges, she has found that the majority of commuters avoid eye contact – often unintentionally – sometimes making it difficult to ask for a seat.

She commented: “I am so delighted that the Look Up campaign is being supported by TfL. When I emailed TfL a month ago I never dreamed that it would lead to a real change in the public transport system, but the message seems to resonate with people and I’ve had support from all over the country.”