Assigning EVM UK as its main distributor, Anadolu Isuzu is aiming high in the British and Northern Irish markets. Richard Sharman talks to EVM UK Managing Director Danny McGee to find out how the introduction of the brand is the start of something big for the firm
Anadolu Isuzu, a major commercial vehicle manufacturer in Turkey, is continuing to expand its sales and service network in international markets. The manufacturer aims to reach higher sales figures and a wider customer base in the UK market with EVM UK thanks to a distributorship agreement recently signed between the two.
In recent years, Anadolu Isuzu has achieved significant success in international markets, especially in Europe, with high quality and environmentally friendly commercial vehicles produced in its hi-tech production facilities. Thanks to its tailor-made production model and positive marketing activities, the firm has gained brand awareness in the commercial vehicle market with its medium-size coach and bus products and increased visibility in European cities. Anadolu Isuzu also received numerous awards including the Sustainable Bus of the Year 2022 award with its biogas-compatible Kendo/Interliner CNG-engine bus.
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