Arriva Midlands has reported a 10% year-on-year bus patronage increase following the introduction of the Sapphire 110 route which runs between Tamworth, Sutton Coldfield, Erdington and Birmingham.
Due to increased demand additional journeys were also added to the popular route with the new timetable coming into effect on September 20.
Two additional Sapphire buses will also be added to the fleet in Tamworth ensuring that the reliable route continues to cater for passengers with a punctual service.
David Brent, Tamworth Local Manager for Arriva Midlands, said: “Here at Arriva Midlands we are committed to delivering a quality service to our customers, and the improvements to the timetable along with the introduction of additional Sapphire buses will ensure we continue to provide a regular, reliable and robust service that our customers expect and deserve – so Go on, Get on and add a little sparkle into your journey.”