Coach driver is First Aberdeen’s superstar

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First Aberdeen Coach Driver Mike Edwards has been named the company’s ‘Superstar of the Year’ for 2012, recognising the high level of customer service he delivers to his customers.

As a long distance coach driver, Mike has racked up more than 50,000 miles in 2012 and is one of the most travelled drivers in Scotland. He specialises in driving UK tours for a range of well-known holiday firms who contract First’s coaches and drivers. Mike is also a regular on mainland Europe with school parties and skiing trips. “Mike has earned his Superstar status thanks to the amount of positive commendations he has received from customers,” explained Duncan Cameron, First Aberdeen’s Director and General Manager. “We receive fantastic comments from his customers on virtually every trip he makes. He has a real rapport with his passengers – his approach to customer service is first class and he fully deserves his title.” Mike said: “It’s a great honour to win the Superstar Award. I love driving coaches and I love mixing with customers. But the best part of my job is the variety – I really enjoy visiting new towns and cities both in the UK and in Europe.

“Although I enjoy European tours and have been to some fantastic places, you can’t beat touring in Scotland. I love showing off the country to visitors and have had the pleasure of touring with a wide range of nationalities. I had a group of French whisky connoisseurs travelling to the Western Isles recently; I’ve had lots of Japanese tourists travelling throughout the UK; and Americans touring Scotland by bus to research their clan history seems to be becoming more popular. It’s all very rewarding and great fun.”

First Aberdeen’s Superstar scheme recognises outstanding customer service by its employees. Prizes are awarded to staff on a monthly basis with an overall annual winner.

First Aberdeen actively encourages its customers to nominate individual First employees they consider have gone out of their way to provide excellent customer service. Nominations can be made at