Eurolines has launched two specially-liveried coaches to raise awareness of affordable coach travel to Ireland.
The Eurolines network is targeting travellers to the Emerald Isle during The Gathering 2013, a special year of celebrating Irish history and culture.
The coaches were unveiled in time to take part in Birmingham’s St Patrick’s Day Parade, in partnership with Tourism Ireland.
The company offers daily services to Ireland from all major UK cities including Birmingham, Manchester, Cardiff and Leeds, with connections on arrival available to over 160 towns and cities.
Rising demand saw the London- Cork service increased to a yearround daily service in 2012, while all routes experienced year-on-year growth of up to 25% from 2011.
Eurolines President John Gilbert said: “Whether it’s reuniting family and friends or helping people enjoy a mini-break, we’ve got Ireland covered. Thanks to investment in the network and increased frequency services, it is now even easier for people visit Ireland affordably.”